This way of making friends is becoming increasingly popular among Ukrainians, especially among those who intend to start relationships and create families.
Magazines are sold in all cities, but they are especially popular in larger cities, among women who like to read about fashion, cosmetics, housework, gardening and cooking.
Placing your ad in such magazine is a good guarantee that hundreds of Ukrainian women will read it and consider writing to you.
From shameful to bohemian and cool It only took a few decades after the invention of the modern newspaper in 1690 for the new medium to become a way for people to meet in Britain.
Matrimonial agencies were big business there by the early 18th century, printing ads on behalf of men who paid the agency to recruit them a good wife.
"Advertising for a husband or wife has always attracted criticism and the people who did it were always thought of as failures in some way.
However advertising like this has a long and unbroken history, and was used by many people with some success," Cocks said.
At least that is what the police tended to think, and they only stopped prosecuting lonely hearts ads in the late 1960s — until then they often thought that they were mainly placed by prostitutes and gay men," Cocks said.
Dating sites now suit the older single Personal ads became relatively 'acceptable' by the mid to late 1990s, say experts, helped in no small part by the explosion of Internet use.
Internet dating is just the modern version of the first "matrimonial" agencies of the 1700s, which helped lonely bachelors search for wives through printed ads, said author H. Cocks, a history lecturer at the University of Nottingham, UK.
In between, the social acceptance of personals has waxed and waned with the times.
There are also a few all-Ukraine weekly newspapers, which are distributed all over the country, where you can advertize your business.